BRANDY COLE

SITUATION:
The Recording Academy wanted wanted a new direction for their GRAMMYS campaign.

TASK:
Create a GRAMMY campaign that fans will connect with and the GRAMMYs will be in conversation with the fans.

CHALLENGES:

• Client felt current campaign was not right

• No brief

• Minimal budget

• Needs to relate to music fans

• The GRAMMYs are known as the GRANNYs. The ideas need to be relevant

ACTION:
Created multiple campaigns that came from the perspective and hearts of fans. One in particular stood out.

MY ROLES:

• Concepting the campaign ideas

• Executing on the campaign

• Creative and Art direction

• Thinking strategically how to put this out

into the world

• Communicate with the GRAMMY client and

Kendrick Lamar’s team to make this happen

• Oversee quality control

• Make sure that what we were producing

will make The GRAMMYs, Compton, and

Kendrick proud

NOTE:

• Campaign was done with $50k

RESULTS:

TAKING A RISK:
Zero paid media. We put this out on YouTube for the world to embrace it and it paid off. Over 1000 articles were written.

WORD GOT OUT:
197 million impression due to fans relating to the content.

ONLY GOOD VIBES:
99% Positive Sentiment. Compton was feeling they were represented right to the world.

ACKNOWLEDGEMENTS:
Grand Clio / Gold Clio /Bronze Clio

Bronze Cannes Lion (Film)

Cannes Shortlist - Social Influencer
Cannes Shortlist - Music Use of an Artist
Cannes Shortlist - Visual Storytelling
Cannes Shortlist - Promotional Video Cannes Shortlist - Music Content
Cannes Shortlist - Use of Licensed Music

Gold \ One Show Finalist

One Show Merit - Online Film
One Show Merit - Use of Music

Kendrick Lamar is an incredible artist. Nothing is more important to him than where he is from. We wanted to capture that by having his friends, family and people who are inspired by him recite the lyrics from his song "Alright."  

________________________________________________

AGENCY:
TBWA/Chiat/Day Los Angeles


CLIENT:
The GRAMMYs / The Recording Academy

EXECUTIVE CREATIVE DIRECTOR:
Brent Anderson

EXECUTIVE CREATIVE DIRECTOR:
Fabio Costa

GROUP CREATIVE DIRECTOR:
Jason Karley

CREATIVE DIRECTOR/ACD:
Brandy Cole

CREATIVE DIRECTOR/ACD:
Carmen Gomez

MANAGING DIRECTOR:
Stan Fiorito

ACCOUNT DIRECTOR:
Pamela Lloyd

ACCOUNT DIRECTOR:
Mike Peditto

ACCOUNT EXECUTIVE:
Ashley Pratt

ACCOUNT EXECUTIVE:
Caroline Hanley

DIRECTOR OF PRODUCTION:
Brian O'Rourke

EXECUTIVE PRODUCER:
Anh-Thu Le

PRODUCER:
Micah Kawaguchi-Ailetcher

DIRECTOR OF BUSINESS AFFAIRS:
Linda Daubson

EXECUTIVE BUSINESS AFFAIRS MANAGER:
Lisa Lipman

SENIOR BUSINESS AFFAIRS MANAGER:
Mimi Hirsch

GROUP PLANNING DIRECTOR:
Neil Barrie

PLANNER:
Audrey Tyau

DIRECTOR OF SOCIAL STRATEGY AND SOCIAL MEDIA:
Rohit Thawani

SOCIAL MEDIA MANAGER:
Brittany Wood

PRODUCTION COMPANY:
Alldayeveryday

DC COMICS | BATMAN 80th
(ACTIVATIONS AND SOCIAL)

Batman has turned 80 and we created a campaign celebrating all the years leading up to his 80th. #LongLiveTheBat lived through a range from social, activations, strategy, and design giving a template for the entire year of events.

https://www.dccomics.com/batman80

PR RELEASE:
https://www.dccomics.com/blog/2019/03/07/long-live-the-bat-dc-commemorates-80-years-of-batman-with-worldwide-fan-celebration

PARTNER / DC COMICS / BATMAN

PHENOMENON:

CEO / Owner: Krish Menon

Creative Director: Richard Fischer

Creative Director: Chip Waters

Creative Lead / Art Director: Brandy Cole

Director of Production: Kat Friis

Brand Director: Tara Mellet

Brand Directorr: Kali Cushing

SITUATION:

Following its seven-time Emmy-nominated first season, SHOWTIME’s hit series Yellowjackets was ready to unleash season two.

TASK:
Starting in August 2022, Amazon’s Brand Innovation Lab engaged with the agency and client in proactive discussions offering custom solutions ahead of the show’s premiere on 3/24.

ACTION:
After 6+ months of collaborating, SHOWTIME owned Yellowjackets season 2 premiere weekend through finale across multiple Amazon customer touch points around the globe.

The team brought Yellowjackets to the worldwide stage on Amazon.com and was SHOWTIME’s first global H1spanning across 8 international locales. The US H1 launch on 3/26 had a unique customer journey where desktop drove to the Yellowjackets season 2 product detail page and mobile directed customers to the Yellowjackets’ custom branded stores page.

The custom branded stores page featured a mysterious interstitial animation bringing the show’s key art to life. When customers visited the page, they could subscribe to SHOWTIME on Prime Video Channel, explore the world of Yellowjackets by watching the payoff trailer for season 2, meet the team via character bios, and show their team spirit by shopping Yellowjackets merchandise.

Applying a content and commerce strategy, the Yellowjackets custom branded stores page was set within the existing SHOWTIME retail stores page on Amazon.com, which allowed customers to connect with all things SHOWTIME-related where they could explore their favorite entertainment while shopping brand merchandise—all in one place.

The team created additional buzz by bringing Yellowjackets to Amazon Lockers and became the first ever entertainment brand to invest in lockers activating 107 available locations with presence across 50 digital screens. Design consistency was important to the execution which leveraged the same graphic key art as the custom branded stores page and global H1’s. The QR code on the lockers, when scanned, directed customers to the mobile custom branded stores page for an immersive retail destination for everything Yellowjackets.

RESULTS:
The Amazon team accomplished SHOWTIME’s goal of delivering record breaking streaming results for Yellowjackets S2, contributing to 110% rise in viewership from the series premiere in November 2021 and 40% jump from Yellowjackets season 1 finale in cross-platform viewing.

US H1 delivered a significant lift in impressions and signups on day one vs. peer set. Final Cost per signup beat benchmark.

Happy partners:
"We are thrilled to see this performance and certainly couldn’t do it without your wonderful partnership! The Season 2 premiere broke record numbers on our network as the most streamed Showtime debut ever - with nearly 2 million viewers across platforms - and this Yellowjackets success is due in no small part to the hard work and dedication of your team. Many, many thanks to everyone involved in making this weekend an extraordinary one! "
— Manager, Streaming Accounts, Showtime Networks Inc.; Senior Director Showtime Networks Inc.; Vice President, National Accounts at Showtime Networks Inc.

___________________________________________________

AGENCY:
Amazon / Brand Innovation Lab

CLIENT:
Showtime / Yellowjackets

HEAD OF WORLDWIDE BRAND INNOVATION LAB:
Kate McCagg

HEAD OF US NON-ENDEMIC, BRAND INNOVATION LAB:
Margaret Czeisler

HEAD OF US ENTERTAINMENT, MEDIA, AND TELCO, BRAND INNOVATION LAB:
Rob Alley

SR. SOLUTIONS MANAGER, BRAND INNOVATION LAB:
Amber Laws

CREATIVE DIRECTOR, BRAND INNOVATION LAB:
Brandy Cole

SR. ART DIRECTOR, BRAND INNOVATION LAB:
Steve Paul

COPYWRITER, BRAND INNOVATION LAB:
Mo Schlagman

DESIGN TECHNOLOGIST, BRAND INNOVATION LAB:
Kelly Prudente

MOTION DESIGN, BRAND INNOVATION LAB:
Cheng Wu

SITUATION:
Justin Baldoni did his amazing TED Talk that first mentioned MAN ENOUGH. Now what?

TASK:
To build awareness and a community for the brand Man Enough which is new, unknown, and birthed from a Ted Talk by Justin Baldoni through a book launch and podcast.

CHALLENGES:
• No one knows MAN ENOUGH

• Never have launched a book

• Never have launched a podcast

• Minimal to no community

• How do we standout from other 2,000,000 podcasts and over 48 million episodes (April 2021)

ACTION:
Created a book launch strategy that resulted in breaking a new record for Harper Collins.

Created a podcast strategy and campaign that now has a team, developing business model, and making charts.

MY ROLES:

• Art direction

• Creative Direction

• Strategy

• Build a team around project

• Communicate frequently with PR, team,

• Oversee quality control

• Make sure that the community comes first

• Project management

RESULTS:

NEW RECORD:
Harper Collins to date have never had a pre-order campaign sell out with an Indie books store.

THE CHARTS:

BOOK:

• Man Enough was Editor’s Pick for Book of the Month

• Man Enough was #3 in movers and shakers.

• #1 and#3 in Amazon Best Sellers in General Gender Studies.

• #1 and#3 in Amazon Best Sellers in Social Activist Biographies.

• #1, 2, and#8 in Amazon in Amazon Best Hot new Releases in Social Activist Biographies

PODCAST:

• Peaked #10 on the Apple Society & Culture charts

• Top 100 US podcasts on Apple overall

• #11 on Spotify's Society & Culture charts

• Spotify’s Best Episode of the Week: The weeks must-hear and hand-picked episodes.

• Spotify’s Going Viral list with episodes that were trending.

 ________________________________________________

BOOK TEAM:

CLIENT: Justin Baldoni
VICE PRESIDEN T OF MARKETING AND COMMUNICATIONS: Brandy cole


PODCAST TEAM:

HOST / EXECUTIVE PRODUCER: Justin Baldoni
HOST / EXECUTIVE PRODUCER: Jamey Heath
HOST: Liz Plank

EXECUTIVE PRODUCER: Tarah Malhotra-Feinberg
EXECUTIVE PRODUCER: Mark Pritchard / P&G
EXECUTIVE PRODUCER: Carrie Rathod / P&G
EXECUTIVE PRODUCER: Chris Corcoran / Cadence 13

PRODUCER: Kahea Kiwaha
PRODUCER: Noelle Olmstead
PRODUCER: Will Youngblood
PRODUCER: Annabella Cassanova / Vacation Theory
PRODUCER: Sage Price

VICE PRESIDENT OF MARKETING AND COMMUNICATIONS: Brandy Cole
MARKETING AND COMMUNICATIONS: Ashmi Dang
MARKETING AND COMMUNICATIONS / SOCIAL: Noelle Rubenstein
MARKETING AND COMMUNICATIONS / COORDINATOR: Ava Bryan
DESIGNER / ART DIRECTOR: Nicolette Pineda

EDITOR: Josh Snyder
EDITOR: Susie Landers O'Connell

Mateen Mokalla
Fiorella Occhipinti
Will Bunker
Maria Fernandez
Nicole Pritchett

It is very exciting to be a part of a huge launch for Google Allo "Stranger Things" sticker pack. It started as stickers but then turned into a full activation on many levels. Digital, print, social and more. 

An activation happened in NYC. We worked with Google and teamed up with Deep Local to help Google Allo make one of the most successful projects to date. We created a SnapChat Filter that leads to a billboard with multiple stickers you can pull off. On the back of the stickers are directions to a vending machine that you have to use your mind to get things (DeepLocal).  
 
https://www.engadget.com/2016/10/28/google-unveils-allo-assisted-stranger-things-scavenger-hunt/

Make sure you download Google Allo and the "Stranger Things" sticker pack to see how awesome everyone is that worked on this. 

The success of the Stranger Things sticker pack has been unprecedented. 

It debuted globally at #2 (#1 being the original sticker pack Google Allo launched with).

It has been used 1.6 times more than three default sticker packs. 

There was much online and offline success. 

Oh and the cast members along with the directors received personalized backpacks full of goodies. 

PARTNER / GOOGLE:
Brand Manager: Tyler Bahl
Entertainment Partnerships Lead: Neil Parris
Brand Marketing Manager: Ulrike M. Starzer
Brand Marketing Manager: Anna Jansson

PARTNER / STRANGER THINGS / NETFLIX:

HOOK STUDIOS:
Managing Director / Owner: Michael Watts
Director of Studio / Owner: Nick Watts
Executive Producer: Izabela Hatfield
Creative Director: Brandy Cole
Designer: Evan Allen
Studio Team Lead: John Sorci
Studio Designer: Tyler Mattiello
Associate Motion Director: Faygo Fortunato
Associate Designer Director: Mariola Bruszewska
Junior Designer: Jessica Kaldem
Junior Copywriter: Miles Evans
Studio Designer: Brad Ackerman
Studio Designer: Gerardo Diaz

VENDING MACHINE:
DeepLocal


MORE LINKS:
https://techcrunch.com/2016/10/28/google-allo-gets-support-for-split-screen-mode-app-shortcuts-and-a-stranger-things-sticker-pack/

https://blog.google/products/allo/stranger-things-are-happening-google-allo/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+blogspot%2FMKuf+(The+Keyword+%7C+Official+Google+Blog)

WARNER BROTHERS | AQUAMAN
(Activations and Social)

Aquaman is the protector if the sea and humanity. The team came up with a series of activations to push limits of Aquaman in unique ways. Introducing him to new audiences.

Additionally we concepted partnership ideas with Amazon.

None of the ideas came to fruition but feel they were worthy of sharing.

PARTNER / WARNER BROTHERS

PHENOMENON:

CEO / Owner: Krish Menon

Creative Director: Richard Fischer

Creative Director: Chip Waters

Creative Lead / Art Director: Brandy Cole

Creative Lead / Copywriter: Matt Clark

Director of Production: Kat Friis

Brand Director: Naz Heyat

Brand Supervisor: Adam Fishbein

When I hear music I can not help but dance or move. Music is LIFE. Charlie and I help concepted, design and make the 53rd GRAMMY Awards magical. This was the first year the awards went all gold. We had a blast!

Advertising Agency:
TBWA\Chiat\Day, USA

RECOGNITION:
Graphis
FWA Shortlist 
Communication Arts Exhibit
D&AD Pencil
The Webby Awards

Roles: Concept, Senior Integrated Art Director

Global Creative President:
Rob Schwartz

Executive Creative Director:
Patrick O'Neill

Creative Director:
Bob Rayburn

Creative Director:
Patrick Condo

Creative Director:
Gage Clegg

Creative Director:
Becca Morton

Associate Creative Director:
Kirk Williams

Associate Creative Director:
Eric Haugen

Senior Integrated Art Director:
Brandy Cole

Senior Copywriter:
Charlie Stephenson

Senior Designer:
Jason Fryer

Associate Design Director:
Bory Chung

Designer:
Donny Smith

Designer:
Jim Darling

Designer:
Max Wang

Designer:
Brandon Grande

Interactive Art Director:
Geo Panchame

I channeled my inner diva and concepted the Taylor Swift and Pink designs for the 56th GRAMMY Awards. It was very much a group effort and each piece was designed and illustrated along with Doug Alves and Jennifer Tranbarger. 

(Mackelmore pieces were done by Jenn Tranbarger. I did not do these pieces. She is a bad ass! Brianna Lohr helped as well.)

Advertising Agency:
TBWA\Chiat\Day, USA

Global Creative President:
Rob Schwartz

Chief Creative Officer:
John Norman

Executive Creative Director:
Patrick O'Neill

Creative Director:
Bob Rayburn

Creative Director:
Rick Utzinger

Senior Art Director:
Jennifer Tranbarger

Senior Art Director:
Brandy Cole

Senior Copywriter:
Anne Sanguenetti

Illustrator:
Doug Alves

Art Director:
Brianna Lohr

Logo:
Si Scott

I had an amazing opportunity to work on the 84th Academy Awards aka the OSCARs. And how exciting because Eddie Murphy had agreed to be the host. We created an entire campaign around Eddie Murphy and his magical mustache with the show being produced by Brett Ratner. Things took a turn when Ratner made comment and was no longer with the show. Eddie decided to follow if Brett was not a part of the show. The campaign immediately died upon the news but it is one that I am very proud of.  

Advertising Agency:
TBWA\Chiat\Day, USA

Roles: Concept, Senior Integrated Art Director 

Executive Creative Director:
Patrick O'Neill

Creative Director:
Bob Rayburn

Creative Director:
Patrick Condo

Senior Copywriter:
Charlie Stephenson

Senior Integrated Art Director:
Brandy Cole

Copywriter:
Adam Aceino

Art Director:
Brianna Lohr

Senior Designer:
Jason Fryer

Associate Design Director:
Bory Chung
 

Infiniti launched a new car. The Infiniti Q50. The Q50 was the first car to have the Predictive Forward Collision Warning System. This system would detect two cars in front of you.  

So what better way to show the technology by creating a scenario where a guy breaks in front of an orange truck and the orange truck hits a pot hole and all the oranges fly up in the air and a massive tanker is bring up the rear with the Infiniti Q50 detecting all of it.  Oh and let's add the genius Michel Gondry to help make this happen. 

More than 180 DSLR Cameras lined up to create a moment in time, over 4500 real and fake oranges and a moving tanker being filmed in slow motion. All the recipe for the perfect disaster to show safety. 
 

RECOGNITION:
Ads of the World
Best Ads on TV
Ace Metrix Ad of the Week

Advertising Agency:
TBWA\Chiat\Day, USA

Global Creative President:
Rob Schwartz

Chief Creative Officer:
John Norman

Creative Director:
Nick Hine

Senior Copywriter:
Charlie Stephenson

Senior Art Director:
Brandy Cole

Executive Director of Integrated Production:
Richard O’Neill

Assistant Producer:
Joe Haldeman

Director of Business Affairs:
Linda Daubson

Executive Business Affairs:
Robin Rossi

Business Affairs:
Joyce Pierce

Planning Director:
Ryan St. George

Account Planner:
Carolyn Bishop

Group Account Director:
Daniel Pardo

Management Supervisor:
Bryan Reugebrink

Account Supervisor:
Allison Morrissey

Account Group Assistant:
Ashley Pratt

Traffic Manager:
Jarim Lynn

Production Company:
Partizan

Director:
Michel Gondry

CEO / Executive Producer:
Sheila Stepanek

Head of Production:
Lori Stonebraker

Producer:
Grace Bodie

Production Supervisor:
Yin You

Director of Photography:
Shawn Kim

Editorial Company:
Final Cut

Senior Producer:
Jenn Locke

Editor:
Adam Rudd

Post Production Supervisor:
Raffi Adlan

Post Effects:
The Mill

Executive Producers:
Sue Troyan, Enca Kaul

Producer:
Gabriel Libitsky

Sound Design:
Elias Arts

Executive Producer:
Ann Haugen

Head of Production:
Same

Engineers:
Jay Nierenberg, Brent Findley

Sound Designer:
Jay Nierenberg

Final Mix:
Play Studio

Mixer:
John Bolan

Mix Producer:
Lauren Cascio

The Nissan Altima has up to 27 City/38 Hwy MPG.  Jeff and I wanted to show how far the Altima could go by showing the association of one of nature's traveling animals, a Tennessee Warbler.  A Warbler can migrate from North America all the way down to South America. 

Advertising Agency:
TBWA\Chiat\Day, USA

Global Creative President:
Rob Schwartz

Chief Creative Officer:
Stephen Butler

Executive Creative Director:
Fabio Costa

Senior Creative:
Brandy Cole

Senior Creative: Jeff O'Keefe

Infiniti launched a new crossover called the Infiniti JX (Now the QX60). The JX/QX60 has many safety and concierge features. Charlie and I wanted to create fun, human scenarios to highlight all of these features.   

Advertising Agency:
TBWA\Chiat\Day, USA

Global Creative President:
Rob Schwartz

Creative Director:
Bob Rayburn

Creative Director:
Patrick Condo

Senior Art Director:
Brandy Cole

Senior Copywriter:
Charlie Stephenson

The Reggie Bush Project  is a true fan's dream. We followed Rob Nelson, Reggie Bush's biggest fan, for several weeks. We captured video of his journey from Rob stalking Reggie to them eventually becoming friends. Rob uploaded videos, wrote a blog, kept track of Reggie's charity, tracked his games and more. Check out Rob Nelson's testament to Reggie Bush.

RECOGNITION:
The Webby Awards

IMDB: TV SERIES

Agency:
Tribal DDB

Group Creative Director Copywriter:
Matt Smith

Associate Creative Director:
Joel Kuntz

Senior Integrated Art Director:
Brandy Cole
 

A Premium Good: Diet Pepsi commissioned artists to design premium bottles. Our mission was to highlight these bottles. We created an online VIP experience. For the VIP guests invited to the party like P Diddy, Rihanna and so many more. We had DJ AM invite them cordially via video. We placed the video on a jump drive and it was sent out. Each drive automatically opened and played. Each VIP guests also received a special code to unlock a special section of the site to get into a chat room and to view party photos from the Diet Pepsi events. When the guests visit the site the intro is filled with paparazzi and fans with a lead into a soundtrack playing and the animation of the artist's bottle rotating. Videos of each artist and their inspiration how and what they did to create the bottles animated up and played.

Agency:
Tribal DDB

Senior Integrated Art Director:
Brandy Cole

Art Director:
Ben Hancock

Senior Copywriter:
Ryan Romero

Photographer DJ AM:
Steve Jennings

Photographer A Premium Good Events:
Barry Brecheisen

Photographer A Premium Good Events:
Marc Andrew Deley

Photographer A Premium Good Events:
Greg Wahl-Stephens

Photographer A Premium Good Events:
Jacob Andrzejczak

FRESHNESS MAGAZINE

Pepsi DJ Division was created to highlight talented mixtape DJs. What is unique to this particular sponsorship is that there was an entire month dedicated to these DJs called "Month In the Mix." Ryan and I were able to bring many things to this campaign. One being the concept of "Off the Record." The idea was to ask each DJ about themselves. What is their story. What are they about. They could not speak. Their story was to be told through the turntables. Only by their talent and skills. We created 9 individual videos. In addition we captured behind the scenes that fans could watch via Pepsi DJ Division.

RECOGNITION:
The Webby Awards Nominee
Omma Awards

Agency:
Tribal DDB

Executive Creative Director:
Christian Wojiechowski

Senior Integrated Art Director:
Brandy Cole

Senior Copywriter:
Ryan Romero
 

Move The Crowd by becoming the DJ. This site was so much fun to create. The user was greeted by Clinton Sparks to enter through the VIP entrance. Once you were in the club it was up to as the DJ to keep the crowd moving and dancing. Each key on the QWERTY keyboard was assigned to a sound or loop. And certain combination of keys would hype the crowd or make them leave the dance floor. We added Easter eggs so that way when a special key combination was made certain things like someone in the crowd break dancing  or Clinton would come on to screen and give you special props as a DJ. We worked with a sound studio to create all the sounds for each key. So that way everything was created from scratch and unique.

RECOGNITION: 
W3 Gold Winner
Fast Forward Arrow Award
Adobe Site of the Day
 

Agency:
Tribal DDB

Executive Creative Director:
Christian Wojiechowski

Senior Integrated Art Director:
Brandy Cole

Senior Copywriter:
Ryan Romero

Are you the next Superstar DJ? Pepsi wanted to find their next Pepsi DJ Division DJ. We wanted to create a visual and aural experience for the users when they arrived to the site. We took a local, but well-known, DJ. We shot him on green screen. Overlaid animations that synced up with the DJ's mix. Multiplied the six panels giving each panel and phase of the promotion a different color. Upon the users roll over. The panels were activated. To make each panel even more interactive we took each little piece of the design, i.e. the stars, circles and so on. And we had the spark out and over the panel boxes. So that way the little pieces of design would follow the users mouse. 

Agency:
Tribal DDB

Executive Creative Director: 
Christian Wojiechowski

Senior Integrated Art Director:
Brandy Cole

Senior Copywriter:
Ryan Romero

Photographer at Pepsi DJ Superstar Events:
Johnny Nuñez

The Pepsi Refresh Project was the of its kind by surpassing the Super Bowl and using that money to do good. 

I headed up the Digital and Social aspects of the Pepsi Refresh Project.


Advertising Agency:
TBWA\Chiat\Day, USA

RECOGNITION: 
Silver Clio, 2011
Bronze Andy, 2011
Grand Prix Disruption Award, 2010
Silver Effie, 2010
Bronze Cannes Lion: Cyber Category, 2010

Chairman and Global Director:
Lee Clow

Chief Creative Officer:
Rob Schwartz

Group Creative Director:
Brett Craig

Interactive Creative Director:
Michael Tabtabai

Associate Creative Director:
Xanthe Wells

Senior Copywriter:
Michelle Lewis

Senior Art Director:
John Dwight

Senior Integrated Art Director:
Brandy Cole

Senior Copywriter:
Chris MacNeil

Web site Design: HUGE

Sometimes you have an amazing CEO that allows you to take what would be normally a boring "thank you" message and make it into a David Letterman/SNK skit-like message. 

Buffalo Wild Wings CEO, Sally Smith, is an extraordinary CEO. She likes to be involved on every level. So much so that she shows the world during the Citrus Bowl how dedicated she is to Buffalo Wild Wings and her teams. 

Advertising Agency:
TBWA\Chiat\Day, USA

Roles: Concept, Integrated Creative Director

Executive Creative Director:
Brent Anderson

Group Creative Director:
Micky Coyne

Group Creative Director:
Jason Karley

Creative Director:
Harris Wilkinson

Creative Director:
Brandy Cole

Producer:
Chris Kosinski

Production:
Cut + Run

Color:
Apache
 

Kraft launched a new product called "Kraft Recipe Makers." KRM is to help create a better dinner option through out the week for families and to bring out your inner Chef. To show how delicious the meals are, we created an alphabet made out of the ingredients of the KRM sauces and possible ingredients to cook with. As a foodie, this was a fun project close to my stomach. 

Advertising Agency:
TBWA\Chiat\Day, USA

Global Creative President:
Rob Schwartz

Chief Creative Officer:
John Norman
 

Executive Creative Director:
Patrick O'Neill

Creative Director:
Michael Blaney

Creative Director:
Jeff Nieberding

Associate Creative Director/AD:
Brandy Cole

Associate Creative Director/CW:
Charlie Stephenson

Senior Art Director:
Annie Johnston
 
Digital Artist and Badass:
Josh Withers

I worked with Bud Light for their online portion of their Suda La Verde promotion with the Mexican National Team (El Tri), Chivas de Guadalajara, Interliga and Superliga. 

Agency:
Tribal DDB

Group Creative Director:
Matt Smith

Creative Director:
Matt Rand

Creative Director:
John Jaeger

Senior Integrated Art Director:
Brandy Cole

Pay tribute to John Lennon on his 70th Birthday and leverage his legacy for doing good to boost awareness about the Pepsi Refresh Project and drive participation.

Re-imagine a speech John once gave to demonstrate how his passion for doing good lives on through the Pepsi Refresh Project. 

Advertising Agency:
TBWA\Chiat\Day, USA

Chairman and Global Director:
Lee Clow

Chief Creative Officer:
Rob Schwartz

Group Creative Director:
Brett Craig

Interactive Creative Director:
Michael Tabtabai

Associate Creative Director:
Xanthe Wells

Senior Art Director:
Brandy Cole

Senior Copywriter:
Charlie Stephenson

Not everyday you get to rebrand a stadium that an NFL Team plays in. Carmen and I were tasked to rebrand the stadium where the Tennessee Titans play. Now known as Nissan Stadium. We designed the main signage, created clever radio spots, came up with social and digital ideas. 

Associate Creative Director | Copywriter: 
Carmen Gomez

Associate Creative Director | Art Director:
Brandy Cole

The Infiniti Q70L is a luxury car for entrepreneurs and and for like-minded people. So we teamed up with Studio XO and Giroptic who share this sentiment.

We traveled to Beijing, China to work with teams globally to concept for the Infiniti Q70L and how to show off a car that has 6 inches extra leg room in the back and for the business person.

Q70L For Those With Drive

Rebecca Johnson-Pond and Angie Ogburn finished out the project with much hard work with finesse. 

Advertising Agency:
TBWA\Chiat\Day, USA

Global Creative President:
Rob Schwartz

Chief Creative Officer:
Stephen Butler

Creative Director:
Nick Hine

Senior Creative:
Rebecca Johnson-Pond

Senior Creative:
Angie Ogburn

Senior Creative:
Brandy Cole

Executive Director of Integrated Production:
Richard O’Neill

Director of Business Affairs:
Linda Daubson

Executive Business Affairs:
Robin Rossi

Business Affairs:
Joyce Pierce

Group Account Director:
Daniel Pardo

Management Supervisor:
Bryan Reugebrink

Account Group Assistant:
Ashley Pratt